Earned media is called “earned” for a reason. Burning through communication resources to generate unrealistic press coverage is a wasted effort. Sun PR works on the front lines with national energy, technology and climate reporters, giving us a solid understanding of what is and is not newsworthy. We keep earned coverage expectations in check for our clients based on our media experience and relationships. We always operate as opportunistically as possible to ensure that worthwhile results are achieved.
Since our agency’s inception, our team has secured national and international coverage in major news outlets, including Barron’s, Bloomberg, CNN, Reuters, The Wall Street Journal and The Washington Post.